GO DEEPER?
WANT TO
66% of CEOs see Marketing as a key profit driver and
more relevant than before.
However, almost 63% of CEOs rate their Marketing capability as
“average” or “underperforming” with execution lagging behind.
Boathouse - CEO Study
4th Edition 2025
(find out more HERE)
"Knowledge isn't power...
until it is applied."
Dale Carnegie
Helping you, your teams and your company start 'applying' like there's no tomorrow!
I get messages every year from those who have read Smart Yacht Marketing 101 sharing their thoughts, their wins and their newly set goals going forward. It's incredibly satisfying as an author...even more so when I see the results of their actions for myself in the field.
But for those who reached out for 'one-on-one' strategic guidance and support, this has never really been possible...until now!
And below are just a few examples of the deep dive 'one-on-one' support and guidance that companies and individuals like you are now accessing in their bid to raise their game, their stand-out and the quality of their support for their existing and future clients.
If you and your teams are killing it on your own, then you can rest assured I am admiring your work from a distance.
But if you feel you could do with a little bit of guidance, support or even just some validation for what you are already doing, then why not reach out for a preliminary chat.
It could be the conversation that clears up that pain-point that's been holding you back for years.
REACH OUT TO SMART YACHT MARKETING:
Your Personalised Support
30+ years of luxury sales and marketing at your fingertips
Just some of the deep dive sales and marketing areas where we can help unlock your talent
Increasing CA Yacht Stand Out...
USPs & BENEFITS
For sales brokers, charter managers
How to uncover the real selling points and benefits of your CA yachts and how to use them to attract clients.
The secret of being there...
CLIENT FOLLOW UP
For brokers, managers, directors
Just 8% of brokers win 80% of business available. The secret is in how they follow up with prospects and clients.
Why a client didn't chose YOU...
CLIENT ENGAGEMENT
For brokers, managers, directors
Understanding a client's real needs by asking questions that build trust and long term client relationships.
Creating content that wins clients...
MARKETING MESSAGING
For brokers, managers & marketers
Creating content that resonates with prospects and clients and actively encourages them to reach out.
Winning clients with analysis...
DATA DRIVEN SALES
For brokers, managers, directors
How to source data, read it and use it to drive marketing messaging and increased thought leadership.
Selling the driest service on earth...
YACHT MANAGEMENT
For brokers, managers, directors
How to win the edge when it comes to pitching an owner for such an essential service with lots of competition.
The perception of YOU...
BRAND YOU
For sales/charter brokers, directors
Steps to take control of your public persona and influence how you are perceived by industry and clients.
Business of yachting 360° induction...
THE BIG PICTURE
For new hires
Helping those new to yachting hit the ground fast with this 360 overview of yachting, our services and our clients.
Feel the fear and do it anyway...
PUBLIC SPEAKING
For brokers, directors, marketers
Tricks to helping you communicate the knowledge you hold for greater prospection and thought leadership.
What do YOU see ahead?
YOUR FOCUS
Drilling down into what you need
These are just a few of the areas clients reach out to get a little added support with. If you could benefit from some personalised support, why not reach out and let's see if we can help.
Want to find out more?
"On one hand I thought it too high priced:
but not only is it worth it, your competition won't spend the dollar amount.
Read and implement."
Smyyachts
Amazon Review
